France-based Havas and Horizon Media, an independent in the US, are pooling their media operations. The deal via a joint ...

Our Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media ...

Digital advertising technology company PubMatic has partnered with Nielsen to bring audience segments to advertisers and ...

Bayer’s Consumer Health division has named Interpublic Group (IPG) global agency partner across creative, production and ...

"There’s nothing better than seeing a media strategy you’ve spent days, sometimes weeks working on come to life." ...

Adtech PubMatic has partnered with audience measurement, data and analytics platform Nielsen, bringing its audience segments ...

Creative agency Those That Do has partnered with collaborative social media marketing platform Gladcloud. The deal merges ...

History Will Be Kind (HWBK) has promoted Edwina Brook to the newly created role of managing director, working alongside ...

Virgin Australia has appointed Matthew Ongarello group head of PR and brand, marking his return after serving as head of news ...

NOVA Entertainment has appointed Evadne Janeke digital commercial director as the business continues to expand its digital ...

“While consumers join loyalty programs to receive immediate benefits, only a handful of programs make it into active mental ...